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Turn Your Regulars Into Walking Billboards.
Work With Us
Your regulars keep you alive. The loyal customer who comes in three times a week. The person who has been sitting at booth four since you opened. The one who tells everyone about your place. They're your regulars.
Your Brand.
Our Marks.
Your Regulars.
More Than Custom Headwear.
We develop and produce custom headwear for brands, retailers and businesses.
As an added benefit, clients also have access to something uniquely ours: the ability to incorporate our Regulars® and Lifer® marks alongside their own logo.
It’s an exclusive way to recognize loyal customers, members, employees or communities while creating headwear that feels even more meaningful.
Your brand. Our marks. A badge of loyalty.
Your brand. Our marks. A badge of loyalty.
Brooklyn 77 Pizzeria
For the person who has been sitting at booth four since you opened.
East Side Barbershop
For the customer who has been sitting in the same chair for years.
Daily Grind Coffee Co.
For the person whose order you already know.
The Regulars Process
01
Your Identity
We start with your business, logo, history, colors, and community.
02
Our Collaboration
The Regulars develops a headwear concept combining your identity with our approved marks.
03
Your Hat
Choose the silhouette, colors, decoration, and details that fit your business.
04
We Make It
We handle design, production, quality control, and delivery.
05
Your Regulars
Sell them. Gift them. Reward milestones. Build a tradition.
Two Marks.
One Idea.
The Regulars and Lifer are more than words. They represent the people who keep places alive. Together with your brand, they become a symbol of community, loyalty, and belonging.
Regulars®
The people who keep coming back.
Lifer®
For the ones who never leave.
Built for Institutions
Restaurants
Bars
Coffee Shops
Barbershops
Gyms
Hotels
Golf Clubs
Retailers
Music Bands
And More
Not Everyone
Gets to Be a Regular.
Loyal Regulars is a collaboration program. Use of The Regulars® and Lifer® marks is available only to approved partnerships. Every design is reviewed and approved by The Regulars to maintain the integrity of both brands.
